Privacy Policy

Last updated: 26 June 2026

1. Data Controller

The data controller responsible for your personal data is:

Catof Media
Spordi tn 15-1, 11315 Tallinn, Estonia
Email: info@media-beta-yootv.com

This Privacy Policy explains how Catof Media ("we", "us", "our") collects, uses, shares, and protects personal data in connection with the website media-beta-yootv.com (the "Site") and our managed media services, in accordance with the EU General Data Protection Regulation (GDPR) and applicable Estonian data protection law.

2. Scope of This Policy

This Policy applies to personal data we collect from visitors to the Site, prospective and current clients, and individuals who contact us by email or through the Site. It does not cover the data-handling practices of third-party advertising platforms, publishers, or exchanges that Catof Media may use when delivering managed media services to clients — those parties act under their own privacy policies and, where relevant, their own role as independent controller or as processor under a separate data processing agreement with our clients.

3. What Personal Data We Collect

Category	Examples	Source
Contact data	Name, email address, company name, message content	Submitted directly by you via email or contact details on the Site
Technical data	IP address, browser type, device type, pages viewed, referring URL	Collected automatically when you browse the Site, including via cookies (see Section 10)
Communications	Records of correspondence with you	Generated when you contact us

We do not knowingly collect special categories of personal data (e.g. health, religion, biometric data) through the Site.

4. Legal Basis for Processing

We process personal data on the following legal bases under Article 6 GDPR:

• Consent — for non-essential cookies and similar technologies, and where you voluntarily provide information to us;
• Legitimate interests — to operate, secure, and improve the Site, and to respond to business inquiries, provided this does not override your rights and freedoms;
• Contract — where processing is necessary to take steps prior to, or to perform, a services agreement with you or your organization;
• Legal obligation — where we must retain or disclose information to comply with applicable law.

5. How We Use Your Data

• To respond to inquiries sent to info@media-beta-yootv.com or via the Site;
• To provide, manage, and improve our managed media services for clients;
• To operate, maintain, and secure the Site;
• To analyze aggregated Site usage (where cookies are accepted) to understand how visitors use the Site;
• To comply with legal, regulatory, and contractual obligations.

6. Who We Share Data With

We do not sell personal data. We may share personal data with:

• Service providers who support our IT infrastructure, hosting, email, and analytics, acting as processors on our instructions;
• Advertising and analytics partners, only where you have consented to non-essential cookies, as described in our Cookie Policy;
• Professional advisers (legal, accounting) where necessary;
• Public authorities, where required by law, regulation, or legal process.

7. International Data Transfers

Catof Media is based in Estonia, within the European Economic Area (EEA). Where we use service providers located outside the EEA, we rely on appropriate safeguards recognized under GDPR, such as the European Commission's Standard Contractual Clauses, or transfers to jurisdictions covered by an adequacy decision, to ensure your data continues to receive an adequate level of protection.

8. Data Retention

We retain personal data only for as long as necessary for the purposes described in this Policy: contact and correspondence data is generally retained for the duration of our relationship plus a reasonable period thereafter for record-keeping and legal purposes; cookie-related technical data is retained according to the durations specified in our Cookie Policy. When data is no longer needed, we securely delete or anonymize it.

9. Your Rights Under GDPR

If you are located in the EEA or another jurisdiction granting similar rights, you have the right to:

• Access — request a copy of the personal data we hold about you;
• Rectification — request correction of inaccurate or incomplete data;
• Erasure — request deletion of your data, subject to certain exceptions;
• Restriction — request that we limit processing of your data in certain circumstances;
• Data portability — request a copy of data you provided to us in a structured, machine-readable format;
• Objection — object to processing based on legitimate interests, including direct marketing;
• Withdraw consent — withdraw previously given consent at any time, without affecting the lawfulness of processing carried out before withdrawal.

To exercise any of these rights, or to opt out of non-essential data uses including cookie-based advertising and analytics, email us at info@media-beta-yootv.com. We will respond within the timeframes required by GDPR. You also have the right to lodge a complaint with the Estonian Data Protection Inspectorate (Andmekaitse Inspektsioon) or with the supervisory authority in your own EU member state.

10. Cookies

The Site uses cookies and similar technologies. Full details of the categories of cookies used, their purposes, and how to manage your preferences are set out in our Cookie Policy.

11. Security

We apply reasonable technical and organizational measures designed to protect personal data against unauthorized access, alteration, disclosure, or destruction. No method of transmission or storage is completely secure, and we cannot guarantee absolute security.

12. Children's Privacy

The Site is intended for business audiences and is not directed at individuals under the age of 16. We do not knowingly collect personal data from children. If you believe a child has provided us with personal data, please contact us so we can take appropriate action.

13. Changes to This Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or legal requirements. The "Last updated" date at the top of this page reflects the most recent revision. We encourage you to review this page periodically.

14. Contact & Complaints

For any questions about this Privacy Policy, to exercise your data protection rights, or to opt out of marketing or non-essential data processing, contact:

Catof Media
Spordi tn 15-1, 11315 Tallinn, Estonia
Email: info@media-beta-yootv.com